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Controlled deployment of medical reprints and marketing materials to iPads, your own mobile apps, and HCP websites comes with significant challenges - licensing, reporting, and user experience to name a few
A conversation with Peter Derycz, President and CEO of Reprints Desk, about the challenges Pharmaceutical companies are facing for transitioning to an “all digital” approach for medical reprints that are used in sales, multi-channel marketing, and meetings.
The conversation will explore the current business environment and introduce their new Article Viewer mobile-web app, which gives sales reps and healthcare professionals a sleek user interface for securely accessing the content they need on the iPad or via the Web.
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