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The Changing Pharma eDetailing Landscape

  Broadcast in Business

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A chat with Monique Levy, VP Research at Manhattan Research, about the changing pharma eDetailing landscape.

We discuss how the online promotion landscape changed, and which types of programs garner the largest audience as well as how the rep relationship is evolving and what is the role of new technologies such as tablets.

Tags:
pharmaceutical
eMarketing
Health
Marketing
Sales
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