DigiPharm's EU ePharma Pioneers: Doing More with Less

A conversation with several speakers from the 2010 DigiPharm Europe conference, including several who have been nominated for the Pharmaguy Social Media Pioneer Award. We will discuss the issues that pharmaceutical e-marketers deal with in Europe and preview the topics that will be/have been discussed at this conference. Invited participants include Alex Butler, Communications Manager, Janssen Cilag; Silja Chouquet, Founder and Chief Executive Officer, Whydot GmbH; Kai Gait, Digital Commerce Marketing Manager, GlaxoSmithKline; Gary Monk, Product Manager-Concerta XL, Janssen Cilag; Andrew Spong, Editorial Director, Nexus; and Christian Stehle, Director, Vienna eMarketing Center, Pfizer Specialty Care.