Pharma Marketing Talk

Will Healthcare be Rationed or Rational? A Case for Supporting Comparative Effectiveness Research

Pharmaguy

Pharmaguy

Call in to speak with the host

(347) 996-5894

Guest Kim Slocum, President of KDS Consulting, LLC, and former Director, Strategic Planning & Business Development at AstraZeneca, talks about HIT mediated comparative effectiveness research as part of scenario-based strategic planning for the biopharma industry.
Tags:
pharmaceutical
marketing
comparative effectiveness
Slocum
business strategy
Broadcast in Business
h:755
s:457310
archived

Comments

 comments