Its mission is to change the unhealthy and unrealistic standards of the fashion and beauty industry, by bringing people who do not fit the traditional norms of this industry and giving them a chance to be selected by our international brands to model in one of their advertising campaigns.
Who Can Participate?
MEN AND WOMEN, FROM ALL AROUND THE WORLD, OF ANY SHAPES & SIZES, ETHNICITIES & NATIONALITIES AND OF ANY MARITAL STATUS can create their profile on thefashionhThe Fashion Hero, produced by Beauty World Search, is an international promotional casting event as well as a television show and series. ero.com for $9.99/YEAR. After registering, members must PROMOTE THEIR PROFILES THROUGH THEIR SOCIAL MEDIAin order to receive votes and possibly be selected to appear on our television show.
How To Win?
IT'S ALL ABOUT VOTES !
Every month, from February to July of 2014, the TOP 5 MEMBERS TO RECEIVE THE HIGHEST NUMBER OF VOTES DURING A GIVEN MONTH will automatically be invited to the grand finale in Mexico. In addition, in September 2014, the TOP 40 MEMBERS WITH THE MOST VOTES IN OUR 80 PARTICIPATING COUNTRY, will move on to the next round of selection in which our Brands will be selecting 100 MORE FINALISTS to attend and participate in the filming of THE FASHION HERO TELEVISION SHOW ON NOVEMBER 6TH TO 13TH at THE GRAND SIRENIS RESORT AND SPA.
What You Win?
Our 130 finalists will PARTICIPATE IN THE FILMING OF THE FASHION HERO TV SHOW, which will be filmed at THE GRAND SIRENIS RESORT AND SPA IN RIVERA MAYA, Mexico, on November 6th to 13th 2014.
MANY OTHER PRIZES will also be offered by our brands.
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