There is probably nothing more tedious than plowing through a long-winded job description to find out if a particular job is a good fit for you. But as CEOs managing a business, we know they are crucial to our success. The job description is your first clue as to whether a particular position is a good fit for you or not. If you can adequately match your skills to those required in a particular job description, then this document becomes the “trigger” for developing a value proposition. In fact, you won’t be able to create a value proposition without one.
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