Jesse Lawler on Hacking the Brain for Better Performance

Jesse Lawler is an entrepreneur, media producer, long-distance cyclist, and devout personal-optimization enthusiast. He is the founder of the mobile app company Evil Genius Technologies, and creator and host of the podcast Smart Drug Smarts.

Jesse's many interests have taken him far afield, including years-long dalliances with green-tech, software engineering, biological science, Hollywood filmmaking, and photography. He has followed a variety of diets, sleep hacks, and exercise regimens, and has been described by his less-experimental peers as "a high-functioning guinea pig."

In his popular podcast, Jesse interviews neuroscientists and leaders in the brain-optimization community, seeking insights to help enhance both his own cognition, and those of his listeners.