Let's face it. Every person, brand, product and organization has issues. If they're serious enough, they're going to shoot us in the foot and get in the way of our success. So what's the best strategy to deal with these kinds of issues?
You pay attention. Do a reality check and just not once in a lifetime. You do a reality check on a regular basis so you can keep an eye on what's going on. Just as your business changes, evolves and grows, your brand also needs to change, evolve and grow and reflect who you are, what you stand for.
Today on the show, we're going to talk about how to mind your brand. Wear the hat of brand guardian, pay attention and learn to spot the invisible clues that shooting you in the foot.
If you'd like to call in with a question – please do! Call 347-326-9814. Looking forward!
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