BRAND AUDIT: THINKIMPROV CO-FOUNDERS GET ON THE HOT SEAT FOR A BRAND AUDIT WITH MARY VAN DE WIEL Improvised comedy is gaining recognition as an art form with valuable lessons for professionals of all stripes. It’s not just about being funny – it’s about creative collaboration, and the power of play. Meet co-founders Jordan and Amanda Hirsch. They’re on a mission: Hone your improv skills, and you hone your life skills. It’s that simple. Well, today they're willing to get on the Hot Seat on NY Brand Lab Radio to hone their brand and communication messaging. By the time they get off the Hot Seat with Van, they’ll see their brand through a different lens, and have the inside track on how to create a more powerful, playful and irresistible messaging on their site. What’s more, it will match their creativity and high energy! FYI They’ve been performing improv together for 6 years. Off-stage, they’ve been married for over a decade, and improvising their lives together since way back in 1994, when they didn’t have fancy things like cell phones or Beyonce. PS If you learn key improv concepts, it’ll sharpen the skills you use as a creative professional each and every day. Find out what why these creative professionals were willing to get on the hot seat for the Brand Audit! Then go check out their site: www.thinkimprov.com
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