The Big Cinnamon's Hour will look at sports and the sports world through the lenses of Culture, Politics, Technology, Business and many more. Over the last ten years, all these factors have been changing the Sports landscape at a very rapid pace. It's time we sit down and understand these ramifications and predict how these factors will influence the future of sports. The way we consume and view professional sports and athletes is drastically different from the way it was 5, 10 and 20 years ago. So on each Wednesday, grab a beer, sit down with me, Big Cinnamon, let's learn how we got here.
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