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Inspirational roller coaster story of how Brian brought UGGS to America and the rushes and waves of challenge and success as he built his brand to the icon success we know. More than a how-to textbook approach, Brian shares and empathizes with the real life emotional journey developing business owners go through and how we can change our challenges into opportunities. Brian Smith's book, The Birth of a Brand" is available at Amazon and briansmithspeaker.com