Art Marketing: Is your email list effective?

So you've built an email list for your art business and you're regularly sending out email newsletters and email alerts to customers and prospects. That means you've got one part of your art marketing covered, right? Not so fast! How do you know that your email messages are actually being read? Just because someone's on your list, doesn't mean they actually see your emails, or even open them. And you'd be downright shocked as to how often your email messages aren't even seen at all. On this episode, I'll talk about why your emails aren't being read or acted on and what you can do to fix it and make your email list more effective.