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Michel Neray combines a science degree from the University of Waterloo and an MBA from McGill University with a career as a creative marketing copywriter, advertising agency director and marketing executive. A visionary and entrepreneurial game-changer, he founded Portfolios Online in 1995—the world’s first internet search engine for advertising and creative professionals.
As a consultant, workshop leader and keynote speaker, Michel helps his clients identify and communicate their greatest value and true competitive advantage in order to differentiate themselves in a competitive marketplace. Through his company The Essential Message, Michel has helped his clients achieve breakthrough sales results. Just as significantly, his work has enabled them to gain a focus, employee engagement and momentum that can only be achieved by galvanizing both employees and customer groups around their greatest differentiating value.
Michel co-authored The Great Crossover, which made it to Jack Canfield’s Achiever’s Recommended Reading List. In 2005, his chapter, “Everything Starts With A Conversation” was selected as the lead for the book Sales Gurus Speak Out.
Michel is married with three children, two dogs, three snowboards, a whitewater canoe and a black belt in Karate.