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Paulette Ensign, Founder and Owner of Tips Products International, had no idea she would sell well over a million copies of her 16-page tips booklet, 110 Ideas for Organizing Your Business Life, when she wrote it in 1991. In fact, she published in four languages and various formats without spending a penny on advertising. Nothing in her background prepared her for that, yet her can-do attitude triggered and supported those results. She has made a handsome living and a cross-country move fromNew York toCalifornia by recycling the same 3500 words since 1991.
Paulette's two degrees in music education prepared her for her original career teaching string instruments in public elementary schools for more than a decade. Between teaching strings and developing the wonderful team at www.tipsbooklets.com, Paulette was actively involved in the then-emerging industry of Professional Organizing. She owned an organizing company and was a major contributor of time and talent to the National Association of Professional Organizers (NAPO), consistently serving in leadership roles including national president.
Paulette added collaborative co-authored tips booklets to the learning tools and services she sells, providing an instant product and an instant marketing tool as a supplement or substitute to a person’s solo-authored booklet.
She has more than forty years of experience helping small business owners, corporations and professional associations in numerous industries worldwide turn tips into moneymaking products. Paulette Ensign teaches them how to transform their knowledge into information products for marketing, motivating and making money.
She and her cat happily live a mile from the beach in San Diego. With no snow at the beach, they both stay young at heart.
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It's good to talk.