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Mobile marketing is much bigger and far more valuable than most entrepreneurs think. For instance, did you know that the numbers of PCs used these days accounts for only 20% of the market place on a global scale. That means smart phones and tablets are now all the rage. Understanding how and why to tapping into the latest mobile marketing channels is paramount as you scale your business. What then must you consider as you develop, implement, measure, and manage your distinct mobile marketing strategy? That is our focus on this edition of, “The Strategist Radio LIVE."
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