With 73% of adults accessing the Internet via social-networking sites, it is no shock that 86% of today's marketers state social media is essential for the health of their business. That stated, social media manuvers at rapid speed. In fact, social media messages move so quickly that content posted to Facebook, Google+, LinkedIn, or Twitter becomes irrelevant after just three hours.
The truth is that your opportunity to connect with fans and followers on social media channels is modest at best. This tiny window of connective opportunity can make the difference between landing or losing a customer.
How can we successfully get our messages heard without being drowned out by the deepening sea of commotion? That is our focus on this edition of, “The Strategist Radio LIVE.”
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