nava writz  

Nava's Designs was founded in 1986 by Nava Writz, a one time sales associate at "Bellini". Within weeks of employment at Bellini, Nava was promoted to store manager and then to in-house baby bedding designer. Nava brought a flare to nursery bedding that no one had seen before, truly pioneering the concept of high end custom “couture baby bedding.” In 1986, with $20,000 in savings, Nava courageously set out on her own to start NAVA'S DESIGNS! Upon Nava's very first day in business, she landed her first account; a retailer called The Juvenile Shop in Sherman Oaks, CA. They remain her loyal customer to this day! Using high thread-count cottons, washable silks, and other fine fabrics, Nava’s bedding and accessories give parents options for decorating not found in big chain stores or malls. The Israli-born designer also takes pride in the fact that every bedding set is hand-cut and sewn in America. Nava's Designs has now been in business for almost 20 years, with 400 active retailer accounts; employing 34 people, and offering 175 unique custom designs that are ALL currently available for purchase. Ellen Anvari of Bellini in Rockville, Maryland has worked with Writz-Shoham for years. "We carry Nava Designs. Nava has unique and different fabrics. She uses lots of silks and jacards. The fabrics she picks and designs are special, definitely high end and very beautiful." Drawing inspiration from many artists, experiences, places and even scents, Nava’s custom handmade bedding boasts imaginative names like “Leonardo”, “Love is in the Air”, “Marrakesh”, and “Courtship Sage”, to name a few. Through her designs, Nava Writz-Shoham, continuously tries to tell a "story" that reminds parents to enjoy their young child, especially those years when they are an infant and so dependent upon loving care and surroundings. Some of her celebrity clients have included: Vanessa Williams (6 times!), Melanie Griffith, Marc Anthony, Richard Dreyfu