Mz. OptimiZm ACTIVATES with Lucinda Cross

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Lucinda Cross is a Lifestyle and Business fire starter specializing in women’s success. She is the CEO of LC Associates and has been branded as the Activator!, Mrs. Cross is the author of Corporate Mom Drop Outs, and a contributing writer for 3 other best selling business books. She is also co-owner of the Super Mom Entrepreneur Conference and Expo.

Her journey into entrepreneurship began when she became a mom and she has been building businesses ever since as The Activator. She has defied all the odds both in life and in business and has mastered the ability to turn adversities into advantages. She travels the world sharing her message and inspiring women to Activate in all areas of life!

Cross has been featured on ABC, NBC, Black Enterprise, NY1, NY Daily News, Essence Magazine, Tom Joyner Morning Show, WLIB the Al Sharpton Show, over 100 internet talk radio shows and several blogs including Babble.com Top 50 Mompreneurs and more.

Cross released her 2nd book The Road To Redemption: Overcoming Life’s Challenges in May 2012, within the first week her book was listed as a Best Seller.

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