Socially Speaking Host Kathy Sipple speaks with Dot Kesling, Co-Founder of Luxe Wagon, a mobile fashion business that launched in April 2014. Dot and her business partner, Paige Fessenden, have been friends for a long time. They share a passion for fashion and art and both love meeting new people and building relationships, so a mobile boutique seemed the perfect business for them.
A mobile business with frequently changing merchandise poses some unique challenges for marketing, but the pair has embraced a highly personized, engaging visual style that has suits their skills and situation perfectly.
Listen in to learn about Luxe Wagon's successful marketing blend.
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