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Wendy Meyeroff is a former magazine reporter/editor, B2B copywriter; public relations strategist, and health marketing analyst/copywriter. In 1988 she took all these skills and founded WM Medical Communications.
Initially Wendy focused on providing only writing expertise to clients. She has developed newsletters, feature articles, brochures, press kits, Web content, consumer education materials, PSAs, and more for a wide range of clientele.
Since she started, WMMC’s services have grown to accommodate changes in the industry. She’s expanded from print to web and Social Media formats, from technical materials to becoming one of the leading experts in consumer-oriented health information—and then translating copy for other complex businesses, including engineering and computers.
Wendy’s clients consistently asked for advice in restructuring writing projects, so she added consulting to her writing services. Today, WMMC provides content analysis, editorial strategy, and overall project management, to clients. Her strategies regularly turn around failing campaigns and give new life to old ones. Because she became an expert at working on very tight budgets, she became a leading lecturer on cost-effective marketing—insights on which she now provides weekly as the host of Piggy Bank Promotions on Blog Talk Radio.
Additionally, Wendy’s won various awards, been published in everything from Nurseweek and DM News to Good Housekeeping and Weight Watchers, as well as on numerous websites. She also lectures regularly at local and national events.
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