Joe Murray, animator, Rocko's Modern Life, Camp Lazlo

From the Emmy Award-winning creator of Rocko's Modern Life and Camp Lazlo comes Creating Animated Cartoons with Character, a comprehensive, fully illustrated guide to creating and producing a successful animated series for television, short film, and the Web. Joe Murray offers his substantial wisdom and expertise – honed from more than twenty years in the business – in creating and producing characters adn stories in an authoritative yet conversational narrative that answers such questions as: How do you create good characters? How do you conceive the world they inhabit and tell their stories? And once you've breathed life into your ideas, how do you successfully pitch your series to a network?