http://www.blogtalkradio.com/mountaintopuniversityMountaintop University is an interactive on-line community in which industry GURUS share business strategies and skills with other looking to gain insightsenBlogTalkRadio.com. All Rights Reserved.Sat, 15 Jun 2019 16:30:00 GMTFri, 21 Jun 2013 14:00:00 GMTEntrepreneurBlogTalkRadio Feed v2.0https://dasg7xwmldix6.cloudfront.net/hostpics/766f2758-b6d6-4402-a080-ed9a59d6555d_mu_thumbnail.jpghttp://www.blogtalkradio.com/mountaintopuniversityMountaintop University is an interactive on-line community in which industry GURUS share business strategies and skills with other looking to gain insightsfeeds@blogtalkradio.comBlogTalkRadio.comentrepreneur,marketing,social media,business,business strategies,marketing ideas,public speaking,sales,blogging,brandingmountaintopuniversitynoMountaintop University is an interactive on-line community in which industry GURUS share business strategies and skills with other looking to gain insightsepisodichttp://www.blogtalkradio.com/mountaintopuniversity/2013/06/21/best-practices-for-being-interviewedWorkhttp://www.blogtalkradio.com/mountaintopuniversity/2013/06/21/best-practices-for-being-interviewed/#commentshttp://www.blogtalkradio.com/mountaintopuniversity/2013/06/21/best-practices-for-being-interviewedFri, 21 Jun 2013 14:00:00 GMTBest Practices for being InterviewedNatalie Owens, Sales Manager for Delmay Corporation, talks with Mountaintop University Founder (and Delmay Corporation CEO) Todd Delmay about job interviews.  She takes job seekers through the best practices for preparing for and answering questions during an interview, and asking follow-up questions of the interviewers.00:23:00mountaintopuniversitynobusiness,interviewing,job applicant,business education,job skillsNatalie Owens, Sales Manager for Delmay Corporation, talks with Mountaintop University Founder (and Delmay Corporation CEO) Todd Delmay about job interviews.  Shttp://www.blogtalkradio.com/mountaintopuniversity/2013/05/10/how-do-i-get-my-name-out-thereManagementhttp://www.blogtalkradio.com/mountaintopuniversity/2013/05/10/how-do-i-get-my-name-out-there/#commentshttp://www.blogtalkradio.com/mountaintopuniversity/2013/05/10/how-do-i-get-my-name-out-thereFri, 10 May 2013 20:00:00 GMTHow do I get my name out there? What message do you wish to share with your community?  Do you have an event you're hosting? Do you have a new product or service you need to advertising to the right market? Knowing how to get your message to the right target audience means you need to know you options and determine what channels make sense to advertise in. Mountaintop University is honored to speak with the Director of Sales and Publications for The Forum Group, Joann Zollo.   Mrs. Zollo will share insights into traditional advertisement and digital options designed to give your business, products and services the attention it deserves. 00:25:00mountaintopuniversitynonewspaper,print media,digital marketing,The forum group,Joann ZolloWhat message do you wish to share with your community?  Do you have an event you're hosting? Do you have a new product or service you need to advertising to thhttp://www.blogtalkradio.com/mountaintopuniversity/2013/05/03/defining-your-target-marketEntrepreneurhttp://www.blogtalkradio.com/mountaintopuniversity/2013/05/03/defining-your-target-market/#commentshttp://www.blogtalkradio.com/mountaintopuniversity/2013/05/03/defining-your-target-marketFri, 03 May 2013 13:30:00 GMTDefining Your Target Market What were the initial steps in defining your target market when your business first opened?  Did you have a clear understanding of the target audience and who the paying clients really were? Too often, the process of establishing a target market is a hit or miss approach and a business owner simply thinks that because THEY like the products and services, OTHERS will too.   A well orchestrated plan is a necessity in any business and is the topic of discussion with John Arnold, Executive Coach and Partner of The Human Capital Group.  He talks to Mountaintop University as part of the Public Presence class and answers questions on targeting the right audience and how to define a solid marketing approach. 00:23:00mountaintopuniversitynotarget marketing,marketing ideas,networking,strategic planning,john arnoldWhat were the initial steps in defining your target market when your business first opened?  Did you have a clear understanding of the target audience and whohttp://www.blogtalkradio.com/mountaintopuniversity/2013/05/02/establishing-your-nicheEntrepreneurhttp://www.blogtalkradio.com/mountaintopuniversity/2013/05/02/establishing-your-niche/#commentshttp://www.blogtalkradio.com/mountaintopuniversity/2013/05/02/establishing-your-nicheThu, 02 May 2013 13:30:00 GMTEstablishing Your Niche We have all heard people talk about developing a niche market but what does that mean and how do you go about the process? John Arnold, Executive Coach and Partner of The Human Capital Group, talks with Mountaintop University Public Presence students and answers questions on niche marketing and the factors involved to develop our own special brand. We will ask Mr. Arnold the following questions: How much of a niche is about you & how much is about your market place? When is it time to let go of an old niche & move on to a new one? What resources or networks to you use to test the niche? How much does your competition impact your niche? How do you leverage your community of practice to develop and market to your niche? When does you niche no-longer serve you in your work?   Learn more about John Arnold and his consulting practice by visiting his website: www.hcgnow.com   00:25:00mountaintopuniversitynoniche marketing,marketing ideas,john arnold,business strategies,marketingWe have all heard people talk about developing a niche market but what does that mean and how do you go about the process? John Arnold, Executive Coach and Pahttp://www.blogtalkradio.com/mountaintopuniversity/2013/04/25/the-sales-mindsetEducationhttp://www.blogtalkradio.com/mountaintopuniversity/2013/04/25/the-sales-mindset/#commentshttp://www.blogtalkradio.com/mountaintopuniversity/2013/04/25/the-sales-mindsetThu, 25 Apr 2013 14:30:00 GMTThe Sales Mindset Are sales leaders MADE or BORN? Regardless of which response you would give, we know one thing, sales leaders have a plan on how to succeed.  We know many people struggle to achieve sales no matter what industry you are in, but common threads remain in the rhelm of sales.  You DO have to have a plan, you DO have to know your VAP (value added proposition) and you really do need to like people. Listen and learn from Top Producing Sales Leader, Matt Lois of Delmay and Partners as he shares his insights on sales processes and his sales routines that have catapulted him in his industry. 00:22:00mountaintopuniversitynosales,leadership,business,skills,prospectingAre sales leaders MADE or BORN? Regardless of which response you would give, we know one thing, sales leaders have a plan on how to succeed.  We know many peohttp://www.blogtalkradio.com/mountaintopuniversity/2013/04/22/aligning-your-products-servicesEntrepreneurhttp://www.blogtalkradio.com/mountaintopuniversity/2013/04/22/aligning-your-products-services/#commentshttp://www.blogtalkradio.com/mountaintopuniversity/2013/04/22/aligning-your-products-servicesMon, 22 Apr 2013 14:00:00 GMTAligning Your Products & Services00:24:00mountaintopuniversitynomarketing,sales,selling products,branding,business resultsAligning Your Products & Serviceshttp://www.blogtalkradio.com/mountaintopuniversity/2013/04/18/commodity-vs-celebrityEntrepreneurhttp://www.blogtalkradio.com/mountaintopuniversity/2013/04/18/commodity-vs-celebrity/#commentshttp://www.blogtalkradio.com/mountaintopuniversity/2013/04/18/commodity-vs-celebrityThu, 18 Apr 2013 19:30:00 GMTCommodity vs Celebrity00:18:00mountaintopuniversitynopublic presence,celebrity status,selling products,famous people,salesCommodity vs Celebrityhttp://www.blogtalkradio.com/mountaintopuniversity/2013/04/16/when-to-hire-a-professionalBusinesshttp://www.blogtalkradio.com/mountaintopuniversity/2013/04/16/when-to-hire-a-professional/#commentshttp://www.blogtalkradio.com/mountaintopuniversity/2013/04/16/when-to-hire-a-professionalTue, 16 Apr 2013 17:30:00 GMTWhen to Hire a Professional00:23:00mountaintopuniversitynomarketing,hiring a professional,blogging,mountaintop university,technologyWhen to Hire a Professionalhttp://www.blogtalkradio.com/mountaintopuniversity/2013/03/28/the-written-word-tips-on-writing-a-book-for-bill-capodagliEntrepreneurhttp://www.blogtalkradio.com/mountaintopuniversity/2013/03/28/the-written-word-tips-on-writing-a-book-for-bill-capodagli/#commentshttp://www.blogtalkradio.com/mountaintopuniversity/2013/03/28/the-written-word-tips-on-writing-a-book-for-bill-capodagliThu, 28 Mar 2013 14:00:00 GMTThe Written Word (tips on writing a book for Bill Capodagli) Ever thought of writing your own book?  Many people have dreamed of writing their own book but shop when it's time to put all the words on paper.   We are thrilled to be interviewing Bill Capodagli, author of The Disney Way and the Pixar Way. Listen in as he shares what it takes to organize, write, publish and promote your own book! Bill will share his journey in becoming a best selling author and give us a little insight on what is involved in developing your content, storyline and who you need as a resource to make this dream a reality! Who is Bill Capodagli? Bill co-authored the bestseller The Disney Way, which Fortune said was “so useful, you may whistle while you work.” He also coauthored Innovate the Pixar Way with Lynn Jackson. Bill’s expertise in leadership, innovation & customer service catalyzed the transformation of the cultures of many organizations. He is one of the most recognizable int’l keynote speakers on the cultures of Disney & Pixar. Connect with Bill on Mountaintop University or directly at Bill's website: www.capojac.com   00:20:00mountaintopuniversitynowriting a book,becoming an author,bill capodagli,writing skills,contentEver thought of writing your own book?  Many people have dreamed of writing their own book but shop when it's time to put all the words on paper.   We are thrhttp://www.blogtalkradio.com/mountaintopuniversity/2013/03/27/public-presence-who-should-we-be-connecting-withEntrepreneurhttp://www.blogtalkradio.com/mountaintopuniversity/2013/03/27/public-presence-who-should-we-be-connecting-with/#commentshttp://www.blogtalkradio.com/mountaintopuniversity/2013/03/27/public-presence-who-should-we-be-connecting-withWed, 27 Mar 2013 19:30:00 GMTMaking Professional ConnectionsBeing in the public eye can be rewarding as you grow your follower base and generate opportunities to share your passions and message with a larger audience.  As you know, this success doesn't happen overnight!  Getting press, speaking engagements and creating an online following takes  a deliberate and well executed plan. Many professionals will share: your time is FINITE.  So as you're building your public presence, where should you be spending your time?  What groups or organizations should you join or attend that keep you on track and aligned with your bigger message and future aspirations? 00:27:00mountaintopuniversitynoNSA,FSA,public speaking,gayle carson,fan clubBeing in the public eye can be rewarding as you grow your follower base and generate opportunities to share your passions and message with a larger audience.  Ahttp://www.blogtalkradio.com/mountaintopuniversity/2013/03/22/learn-how-to-blog-the-right-wayEntrepreneurhttp://www.blogtalkradio.com/mountaintopuniversity/2013/03/22/learn-how-to-blog-the-right-way/#commentshttp://www.blogtalkradio.com/mountaintopuniversity/2013/03/22/learn-how-to-blog-the-right-wayFri, 22 Mar 2013 14:00:00 GMTLearn HOW TO blog (the right way) GOOD NEWS ABOUT BLOGGING You don't need any technical skills to create a blog. If you know how to write an email on the computer, you are good enough to write a blog.   BAD NEWS ABOUT BLOGGING Most people don't know how to blog!  At Mountaintop University, we have received many questions pertaining to blogging such as: what are the industry standards when it comes to blogging?  Is there a proper format? How long or short should a blog be?  What are back links? How do I use keywords properly? And most of all- is blogging worth my time? Listen to this podcast as we discuss the HOW TO's of blogging so that you not only know what you're doing but why you are blogging! Antoine Dupont, ecommerce and blogging expert from Admin E Solutions, will be our guest sharing his incredible insights and techniques so you can get results for your efforts!  You can connect with Antoine Dupont on the link below and also read many of his informative blogs at: http://www.adminesolutions.com/blog/     00:30:00mountaintopuniversitynoblogging,ecommerce,admin,social media,business resultsGOOD NEWS ABOUT BLOGGING You don't need any technical skills to create a blog. If you know how to write an email on the computer, you are good enough to writehttp://www.blogtalkradio.com/mountaintopuniversity/2013/03/06/insights-from-behind-the-speaker-podiumBusinesshttp://www.blogtalkradio.com/mountaintopuniversity/2013/03/06/insights-from-behind-the-speaker-podium/#commentshttp://www.blogtalkradio.com/mountaintopuniversity/2013/03/06/insights-from-behind-the-speaker-podiumWed, 06 Mar 2013 15:00:00 GMTInsights from behind the speaker podiumWhat is it really like from behind the speaker's podium? How do speakers get booked, what do they charge, who do they contact and what materials do they need to put together to get the marketing edge? Nationally known speaker, Dawnna St. Louis is a coach for speakers as well as a master marketer and will share insights into being a professional speaker.  Who is Dawnna St. Louis? Dubbed the "Super-Geek in Recovery", Dawnna has been the creator of change and the spark of innovation for organizations including Microsoft, Citrix, Florida Virtual Schools, LexisNexis and many others. A creative speaker, author and consultant, Dawnna uses her highly interactive and engaging exercises to shift business beliefs and leverage top line innovations to boost bottom line profits. Connect with Dawnna St. Louis directly via her website: www.thinkactevolve.com   00:31:00mountaintopuniversitynopricing,national speakers,marketing,products and services,public speakingWhat is it really like from behind the speaker's podium? How do speakers get booked, what do they charge, who do they contact and what materials do they need tohttp://www.blogtalkradio.com/mountaintopuniversity/2013/02/20/building-your-brand-what-do-you-want-to-be-famous-forBusinesshttp://www.blogtalkradio.com/mountaintopuniversity/2013/02/20/building-your-brand-what-do-you-want-to-be-famous-for/#commentshttp://www.blogtalkradio.com/mountaintopuniversity/2013/02/20/building-your-brand-what-do-you-want-to-be-famous-forWed, 20 Feb 2013 18:00:00 GMTBuilding your brand: What do you want to be famous for? What does it take to have a recognizable brand?  There more to a brand than a great logo or a catchy name.   How did the top producing professional speakers get their start? Listen in as branding expert, Ken Banks, brings over 30 years of retail marketing experience to this podcast at Mountaintop University.    What are the tools for an effective brand? What logos, graphics and designs should represent your brand?   _______________________________________ So who is Ken Banks? www.kenbanks.com CEO of KAB Marketing which helping companies and individuals develop a brand that resonates with their customers and a retail marketing executive for over 30 years with companies like PetSmart, Circuit City, Eckerd, and Procter & Gamble, Ken has also served on the advisory boards at both Texas A&M and the University of Florida.  He is an adjunct professor in graduate marketing studies at Schiller International University. Winner of numerous industry awards and author and contributor of several articles and books, Ken recently co-authored the book BrainBranding—Activate the Brain—Stimulate Your Brand  with Robyn Winters.  He has also been honored with the American Advertising Federation's Silver Medal award and by being inducted into the Retail Advertising Hall of Fame. The National Speakers Association (Central Florida) awarded its Lifetime Achievement Award to Ken in 2010. 00:31:00mountaintopuniversitynomarketing,public speaking,branding,retail,professional speakerWhat does it take to have a recognizable brand?  There more to a brand than a great logo or a catchy name.   How did the top producing professional speakers ghttp://www.blogtalkradio.com/mountaintopuniversity/2013/02/15/explaining-strengths-finder-20Managementhttp://www.blogtalkradio.com/mountaintopuniversity/2013/02/15/explaining-strengths-finder-20/#commentshttp://www.blogtalkradio.com/mountaintopuniversity/2013/02/15/explaining-strengths-finder-20Fri, 15 Feb 2013 13:30:00 GMTExplaining Strengths Finder 2.0 As a prerequite to the Public Presence course at Mountaintop Gurus, you will be taking a test developed by the well known  company known as The Gallup Poll. This is not a personality test but an assessment of your innate strengths so that you have the opportunity to maximize and leverage what makes you successful. On this podcast, Strengths Finder expert, Paul Cawley will be explaining:   ·         The concept of the book- strengths finder ·         Share procedures of taking the test ·         Explain how the results are broken out ·         Explain the results and how to use them for your  personal growth and development   00:22:00mountaintopuniversitynostrengths finder,personal growth,soft skills,personal development,leadershipAs a prerequite to the Public Presence course at Mountaintop Gurus, you will be taking a test developed by the well known  company known as The Gallup Poll. Thttp://www.blogtalkradio.com/mountaintopuniversity/2013/01/25/presentation-basics-are-you-performing-at-a-high-levelBusinesshttp://www.blogtalkradio.com/mountaintopuniversity/2013/01/25/presentation-basics-are-you-performing-at-a-high-level/#commentshttp://www.blogtalkradio.com/mountaintopuniversity/2013/01/25/presentation-basics-are-you-performing-at-a-high-levelFri, 25 Jan 2013 14:00:00 GMTPRESENTATION BASICS: are you performing at a high level? What does it take in order to deliver a stellar presentation? Some would say a great Power Point presentation while others would say you don't need one, just yourself on the stage. The secret is to know yourself and know you audience.  How much detail your audience expects is based on the complexity of your message and information.  If you have much information to cover, it's instructing- a presentation is delivering a concept, philosophy or idea and needs audience engagement. Spend time with Mountaintop Gurus and review the basics before putting together your next presentation!   www.mountaintopuniversity.com 00:28:00mountaintopuniversitynopresentation skills,communication,power point tips,presentations,public speakingWhat does it take in order to deliver a stellar presentation? Some would say a great Power Point presentation while others would say you don't need one, justhttp://www.blogtalkradio.com/mountaintopuniversity/2012/11/26/how-non-profits-organizations-can-raise-more-moneyBusinesshttp://www.blogtalkradio.com/mountaintopuniversity/2012/11/26/how-non-profits-organizations-can-raise-more-money/#commentshttp://www.blogtalkradio.com/mountaintopuniversity/2012/11/26/how-non-profits-organizations-can-raise-more-moneyMon, 26 Nov 2012 15:30:00 GMTHow Non-Profits Can Raise More Money Why is collaboration amongst Nonprofit organizations more important today than in years past? If you're a new non-profit or have been in existence for a while, you may have noticed there are a lot of non-profits out there.  Many organizations may see other organizations as competition when Tony sees this as an opportunity to "partner" or "collaborate" with those that have a similar cause.   If two heads are better than one- why not give this concept a try? Join Tony Beall, CEO of Mister Non Profit Consultancy for an insider look into the world of non-profits.  Master of the art of collaboration, Tony will share ideas and insights designed to help YOUR non profit maximize its dollars and "sense".  OTHER POINTS TO DISCUSS: How do Organizations go about finding the right collaborative partner?   What should an Organization do in preparation for a successful collaboration? What are some of the pitfalls to avoid?   http://www.misternonprofitconsultancy.com00:27:00mountaintopuniversitynonon profit,earn money,collaboration,non profit business,organizationsWhy is collaboration amongst Nonprofit organizations more important today than in years past? If you're a new non-profit or have been in existence for a whilehttp://www.blogtalkradio.com/mountaintopuniversity/2012/11/05/year-end-tax-planning-for-individualsBusinesshttp://www.blogtalkradio.com/mountaintopuniversity/2012/11/05/year-end-tax-planning-for-individuals/#commentshttp://www.blogtalkradio.com/mountaintopuniversity/2012/11/05/year-end-tax-planning-for-individualsMon, 05 Nov 2012 15:30:00 GMTYear End Tax Planning for IndividualsThe time is now to get your tax plan together before DECEMBER 31st.  With an uneasy economy, an election year and everchanging rules from the IRS, what can you do to ensure you have done everything possible to take advantage of some real savings? Spend time with us today and listen to Mountaintop University Guru, Bonnie Mackey as she shares great information at the perfect time of the year for all matters on taxation. Bonnie Mackey is a partner with the firm of Levin, Silvey, Zelko and Mackey, PA She is an instructor for the Becker Professional Review course, Past-Pres.-FICPA Goldcoast, AWSCPA–S FL Aff. & NDSB Estate Planning Council, Nat'l Dir.-Publications/AWSCPA, Treas/ Broward County Guardianship Assn, member of AICPA, FICPA & WECAI, on Trust Advisory Comm. for CareSource and its VP, an expert witness for guardianship accounting, and FICPA Ethics course instructor. You can contact Bonnie directly at:http://www.lszcpa.com and read her blog at http://www.mountaintopuniversity.com where we are proud to have her as one of our many top experts that we call Gurus.   00:25:00mountaintopuniversitynotax planning,IRS,individual tax planning,taxation,CPAThe time is now to get your tax plan together before DECEMBER 31st.  With an uneasy economy, an election year and everchanging rules from the IRS, what can youhttp://www.blogtalkradio.com/mountaintopuniversity/2012/10/12/a-conversation-with-daniel-burrusBusinesshttp://www.blogtalkradio.com/mountaintopuniversity/2012/10/12/a-conversation-with-daniel-burrus/#commentshttp://www.blogtalkradio.com/mountaintopuniversity/2012/10/12/a-conversation-with-daniel-burrusFri, 12 Oct 2012 14:00:00 GMTA Conversation with Daniel Burrus Listen and learn from one of the world's leading technology forecasters and business strategists, Daniel Burrus.  Author of The New York Times and Wall Street Journal best selling book: Flash Foresight: How To See The Invisible and Do The Impossible   Daniel is the Founder & CEO of Burrus Research Associates and has worked with Fortune 500 companies as a strategic advisor helping to develop game-changing ideas and methodologies leveraging technology and how these strategies define their future. Walk away knowing the differences between soft and hard trendsWhen is the right time to "do the opposite" than what your competitors are doing?Learn about TOMORROW LABS and how this practice is helping people and organizations solve problems Connect with Daniel Burrus on http://www.mountaintopuniversity.com as well as http://www.burrus.com       00:29:00mountaintopuniversitynobusiness strategies,keynote speaker,business trends,marketing ideas,advisorListen and learn from one of the world's leading technology forecasters and business strategists, Daniel Burrus.  Author of The New York Times and Wall Streethttp://www.blogtalkradio.com/mountaintopuniversity/2012/10/10/are-you-prepared-for-successManagementhttp://www.blogtalkradio.com/mountaintopuniversity/2012/10/10/are-you-prepared-for-success/#commentshttp://www.blogtalkradio.com/mountaintopuniversity/2012/10/10/are-you-prepared-for-successWed, 10 Oct 2012 15:00:00 GMTAre you prepared for success?   What should a business owner do to be prepared for success in 2013? Understanding your own business takes a deeper look than just balancing the checkbook each month.  Listen in as our distinguished guest, Douglas Barra from ActionCOACH discusses sound business strategies designed to bring order and success to any business. What are the business trends right now? How does a business owner begin to pull together a plan for success? What is one thing the business owners listening should do right now to be successful? Join us and take the first step in bringing business strategies within your reach. Follow DOUG BARRA on: http://www.mountaintopuniversity.com 00:18:00mountaintopuniversitynobusiness strategies,business planning,marketing,business,coachingWhat should a business owner do to be prepared for success in 2013? Understanding your own business takes a deeper look than just balancing the checkbook ehttp://www.blogtalkradio.com/mountaintopuniversity/2012/10/01/year-end-moves-for-business-ownersEducationhttp://www.blogtalkradio.com/mountaintopuniversity/2012/10/01/year-end-moves-for-business-owners/#commentshttp://www.blogtalkradio.com/mountaintopuniversity/2012/10/01/year-end-moves-for-business-ownersMon, 01 Oct 2012 14:30:00 GMTYear End Moves for Business Owners Hard to believe that the end of the year is right around the corner- but it truly is.  Many business owners wait until the last minute to talk with their CPA and determine what measures can be taken to be sure their business is making the right taxation moves. Listen in to hear ideas you may wish to consider in order to position your company for a great end of the year strategy. You'll hear ideas such as: Stock Redemptions Hiring a Veteran Servicing current equipment   Our distinguished guest will be: Bonnie Mackey, CPA, CSEP, MBA, AEP and Partner with Levin, Silvey, Zelko & Mackey, P.A. 00:19:00mountaintopuniversitynotax benefits,CPA,business taxation,stock redemptions,veteransHard to believe that the end of the year is right around the corner- but it truly is.  Many business owners wait until the last minute to talk with their CPA ahttp://www.blogtalkradio.com/mountaintopuniversity/2012/09/12/how-do-you-define-social-media-anywayEducationhttp://www.blogtalkradio.com/mountaintopuniversity/2012/09/12/how-do-you-define-social-media-anyway/#commentshttp://www.blogtalkradio.com/mountaintopuniversity/2012/09/12/how-do-you-define-social-media-anywayWed, 12 Sep 2012 13:00:00 GMTSocial Influence = ROI Who did you learn your social media information from... your 14 year old, a co-worker or an industry professional that only does social media? One thing you can count on in dealing with social media channels- the rules are constantly changing. Listen in as Briana Bragg with Business Bragger, discusses the following questions: What is Social Media Marketing anyway? Why is social influence so important to a company's Return on Investment? How does a company or individual measure their social influence? What should a business keep in mind when considering hiring a social media company? What are the pitfalls with businesses doing their own social media?  Briana will share insights on these and other questions in the next series on Mountaintop Radio. 00:20:00mountaintopuniversitynosocial media strategies,business bragger,promoting your brand,branding,public relationsWho did you learn your social media information from... your 14 year old, a co-worker or an industry professional that only does social media? One thing you chttp://www.blogtalkradio.com/mountaintopuniversity/2012/08/27/blogging-101Educationhttp://www.blogtalkradio.com/mountaintopuniversity/2012/08/27/blogging-101/#commentshttp://www.blogtalkradio.com/mountaintopuniversity/2012/08/27/blogging-101Mon, 27 Aug 2012 14:00:00 GMTBlogging 101 Chances are if you are looking for a way to promote your business, someone has told you: “You need to blog!”  If you’re not a writer and don’t know where to start, take your first steps by listening to EXPERT Blogger, Jillian Tobias with LogOn Media Strategies.  Learn from Jillian as she explains: Why do I need a blog for my business? How do I get started blogging? I’m not a writer, what should I do? What are the guidelines I should know about writing a blog? Who will read my blog anyway?   00:26:00mountaintopuniversitynoblogging,social media,jilian tobias,expert blogger,writing skillsChances are if you are looking for a way to promote your business, someone has told you: “You need to blog!”  If you’re not a writer and don’t know where to sthttp://www.blogtalkradio.com/mountaintopuniversity/2012/08/22/is-that-comment-considered-sexual-harrassmentEducationhttp://www.blogtalkradio.com/mountaintopuniversity/2012/08/22/is-that-comment-considered-sexual-harrassment/#commentshttp://www.blogtalkradio.com/mountaintopuniversity/2012/08/22/is-that-comment-considered-sexual-harrassmentWed, 22 Aug 2012 14:00:00 GMTIs THAT COMMENT Considered Sexual Harassment? Barbara Flynn is the founder of People First, located in South Florida, and established in 2000. The Company was built around the vision of providing superior payroll and human resource services to clients wishing to escape the PEO (Professional Employer Organization) umbrella. Barbara is also a professor at Barry University and FAU and teaches students in the area of Human Resources.  Listen in as Barbara addresses: What is the definition of sexual harassment? What are the different types of sexual harassment? Explain the consequences to a business owner as it pertains to workplace harassment? How can a business owner prevent sexual harassment in their environment?     00:19:00mountaintopuniversitynosexual harassment,workplace issues,human resources,harassment,people firstBarbara Flynn is the founder of People First, located in South Florida, and established in 2000. The Company was built around the vision of providing superiorhttp://www.blogtalkradio.com/mountaintopuniversity/2012/08/21/are-you-an-sob-in-your-businessEducationhttp://www.blogtalkradio.com/mountaintopuniversity/2012/08/21/are-you-an-sob-in-your-business/#commentshttp://www.blogtalkradio.com/mountaintopuniversity/2012/08/21/are-you-an-sob-in-your-businessTue, 21 Aug 2012 16:00:00 GMTAre you an SOB in your business? Dr. Gayle Carson is our resident SOB "Spunky Old Broad" at Mountaintop University.  An entrepreneur, innovator and all at the young age of 74!  She keeps active by experiencing new technology first hand, staying up to date with new ideas in marketing and stays physically active. On our show she will address a variety of subject matters: "Living Regret Free"    Branding and marketing resources  Creating your own identity00:15:00mountaintopuniversitynoregret free,marketing ideas,personal branding,marketing resources,innovationDr. Gayle Carson is our resident SOB "Spunky Old Broad" at Mountaintop University.  An entrepreneur, innovator and all at the young age of 74!  She keeps activhttp://www.blogtalkradio.com/mountaintopuniversity/2012/08/20/leveraging-your-on-line-presenceEducationhttp://www.blogtalkradio.com/mountaintopuniversity/2012/08/20/leveraging-your-on-line-presence/#commentshttp://www.blogtalkradio.com/mountaintopuniversity/2012/08/20/leveraging-your-on-line-presenceMon, 20 Aug 2012 20:30:00 GMTLeveraging Your On-Line Presence Whether you have an existing website for your business or thinking of designing one from scratch, where do you start?  Will it be a do-it-yourself challenge for you or should you hire a professional?  Listen in to today's show as Josh Glasser, CEO of the mCentrik Agency discusses how to organize and prepare for the process of designing a website.  We start the conversation with questions such as: With so many social media channels, why do I need a website these days? What homework do I need to do before hiring someone to design my website? I've heard nightmare stories about hiring a web designer - the projects come in overdue, over budget and unimpressive.  If I were designing a new site today, what do I need to do to make sure this doesn't happen to me? After my website is complete, how do I drive traffic to my site?  How does the public find me? Why is it important for my website to look like all of my other marketing materials? Make this a must-listen to show today! 00:13:00mountaintopuniversitynowebsite,seo,hiring a web designer,website traffic,social mediaWhether you have an existing website for your business or thinking of designing one from scratch, where do you start?  Will it be a do-it-yourself challenge fohttp://www.blogtalkradio.com/mountaintopuniversity/2012/08/15/how-do-you-make-social-media-effective-for-your-businessEducationhttp://www.blogtalkradio.com/mountaintopuniversity/2012/08/15/how-do-you-make-social-media-effective-for-your-business/#commentshttp://www.blogtalkradio.com/mountaintopuniversity/2012/08/15/how-do-you-make-social-media-effective-for-your-businessWed, 15 Aug 2012 14:00:00 GMTHow do you make social media effective for your business? The title says it all: How DO YOU make social media effective for your business? Michael Black, CEO of Social Gorilla Media will share insights and answer questions such as: Why should a business enage in social media? How do you do so effectively? What is the expected ROI? How does social media help as business in the way of brand awareness? Listen and learn as we tackle these and other ideas designed to help your business navigate the social media jungle!   00:21:00mountaintopuniversitynosocial media,business strategies,ROI,brand awareness,effective social mediaThe title says it all: How DO YOU make social media effective for your business? Michael Black, CEO of Social Gorilla Media will share insights and answer quehttp://www.blogtalkradio.com/mountaintopuniversity/2012/08/14/planning-your-social-media-strategiesEducationhttp://www.blogtalkradio.com/mountaintopuniversity/2012/08/14/planning-your-social-media-strategies/#commentshttp://www.blogtalkradio.com/mountaintopuniversity/2012/08/14/planning-your-social-media-strategiesTue, 14 Aug 2012 21:30:00 GMTPlanning Your Social Media Strategies How can you increase your success over a social media platform and get real engagement from your fans? Listen in as we talk with CEO and President, Jillian Tobias of LogOn Media Strategies as she shares the following tips and techniques relevant to your social media business needs: What is social customer engagement and why do I need it? How do I develop a social media strategy? Once I have developed the strategy, how do I connect with my customers and get results? What do I do to make these ideas go "Viral"?   00:25:00mountaintopuniversitynosocial media,viral campaigns,customer engagement,social media strategy,business resultsHow can you increase your success over a social media platform and get real engagement from your fans? Listen in as we talk with CEO and President, Jillian Tohttp://www.blogtalkradio.com/mountaintopuniversity/2012/07/27/pick-up-the-phoneEducationhttp://www.blogtalkradio.com/mountaintopuniversity/2012/07/27/pick-up-the-phone/#commentshttp://www.blogtalkradio.com/mountaintopuniversity/2012/07/27/pick-up-the-phoneFri, 27 Jul 2012 11:30:00 GMTPick Up The Phone! If you deal with customers and wish to keep them coming back time after time, you need to use your phone. Savvy customers are not tolerant of poor service or lack luster experiences.  In today's social media, one bad comment spreads like wildfire. What should you be doing to build loyalty with a fantastic experience? Listen in as e-commerce Guru, Howard Wyner of Scentiments.com as he shares CEO insights to the ultimate customer experience. 00:30:00mountaintopuniversitynocustomer service,e-commerce,call center management,sales and service,phone techniquesIf you deal with customers and wish to keep them coming back time after time, you need to use your phone. Savvy customers are not tolerant of poor service orhttp://www.blogtalkradio.com/mountaintopuniversity/2012/07/20/building-a-strengths-based-teamEducationhttp://www.blogtalkradio.com/mountaintopuniversity/2012/07/20/building-a-strengths-based-team/#commentshttp://www.blogtalkradio.com/mountaintopuniversity/2012/07/20/building-a-strengths-based-teamFri, 20 Jul 2012 18:00:00 GMTBuilding a Strengths Based Team To build a great team takes great leadership at the helm.  It takes more than gut instinct and a keen sense of observation, it takes knowing your strengths and the strengths of your individual team members. Listen as we interview an education industry leader, Paul Cawley who will share tools and tips to get you pointed in the right direction. 00:22:00mountaintopuniversitynostrengths based coaching,coaching,team building,coaching,leadershipTo build a great team takes great leadership at the helm.  It takes more than gut instinct and a keen sense of observation, it takes knowing your strengths andhttp://www.blogtalkradio.com/mountaintopuniversity/2012/01/23/meet-the-sob-spunky-old-broadEducationhttp://www.blogtalkradio.com/mountaintopuniversity/2012/01/23/meet-the-sob-spunky-old-broad/#commentshttp://www.blogtalkradio.com/mountaintopuniversity/2012/01/23/meet-the-sob-spunky-old-broadMon, 23 Jan 2012 16:30:00 GMTMeet The "S.O.B." Spunky Old Broad Dr. Gayle Carson is an expert advisor and coach to CEO's and Entrepreneurial Managers around the world.  She holds a CSP and CMC which are the highest designations in their respective fields.  She has appeared on ABC, CBS, FOX and NBC speaking on topics from recreating yourself after 50 to Living a Regret Free Life. As President of the Carson Research Center, she served as a consultant to 50 industries on six continents, advising them on current business trends and cutting edge opportunities to stay ahead of their competition. Today she will share 10 tips for our listeners on staying productive and successful this year and years to come. Listen in to this entertaining speaker as we tap into her 50 years of business experience.  Yes, that makes her a Spunky 73 year young professional.  Great insights and a fun interview- A 00:27:00mountaintopuniversitynosales,networking,self help,self improvement,businessDr. Gayle Carson is an expert advisor and coach to CEO's and Entrepreneurial Managers around the world.  She holds a CSP and CMC which are the highest designat