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Secrets of Doing Business Internationally

  • Broadcast in Business
Cynthia Lett

Cynthia Lett


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Cynthia Lett interviews Gary Wederspahn of Interncultural Business Solutions. The globalization of the world's marketplace confronts today's corporation with many intercultural business challenges and problems. Meeting those challenges and solving those problems requires intercultural business solutions. Mr. Wederspahn's mission is giving international companies a competitive edge that enables them to overcome cultural barriers and to profit from opportunities worldwide.

Since 1981, Mr. Wederspahn has designed, developed and delivered a very broad range of cross-cultural programs for multinational companies. He has written over 70 articles, designed training materials and produced videos relating to intercultural training, and has been a consultant to numerous international government and private sector projects. He frequently gives presentations on intercultural topics at business and professional organization conferences. His bookIntercultural Services: A Worldwide Buyer's Guide and Sourcebook, is available for review and purchase online.

He also has spent fourteen years living and working as an expatriate manager overseas. During most of that time, he was a Country Director responsible for the morale and productivity of up to 120 U.S. expatriates. His duties required him to deal with host country government, civic and business leaders at the highest levels. He also supervised local employees and managers. Business travel has taken Mr. Wederspahn to 29 countries in Latin America, the Far East, Middle East and Europe. He has lived and worked abroad in five countries