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Tune in to TV’s Future

  • Broadcast in Technology
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Since the TV first entered our homes we wanted more from it. First it was color. Then the sets got smaller and the screens bigger. What’s next? Smart TV is the next evolution. Imagine interacting with TV, not just watching it.

Peter’s guest this week is Andrew Kippen, VP of Marketing at Boxee, a new way to think about TV. With a Boxee connected to your TV, you can watch any TV show from the Internet, movies from services like Netflix, VUDU, MUBI, and OpenFilm, and enjoy all the rest the Internet has to offer. Boxee believes your TV should be connected to your friends, so it automatically delivers video recommendations from your friends on Facebook and Twitter to your TV and lets you share stuff with them from the click of the remote.

Peter and Andrew will discuss:

  • How Smart TV will change the consumer lifestyle
  • Smart TV audience targeting
  • The future of content

Andrew Kippen is the vp of marketing at Boxee. He was previously a marketing strategist at Stage Two Consulting where he crafted go-to market strategies for consumer tech startups and taught companies how to approach online influencers and social media.Prior to that Kippen worked in the Economic Office of the French Embassy, helping French companies understand and approach the US technology marketplace.