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http://www.MinistryMarketingSolutions.com.com
Country: United States
Language: English
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Learn how to market your book, grow your business and brand your ministry by using partnerships, joint ventures, strategic alliances and innovative internet marketing techniques & strategies. This show will feature some of the best PR Pros, Internet Marketers and Joint Venture enthusiasts in the world! "Cooperation is better than competition" use synergy to get more energy for your projects. Hear from experts across the nation. Get free mp3 at www.PamPerryPR.com
Date / Time: 1/21/2009 3:09 PM UTC
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Tell us about your mission in life, and how your body of work and/or experiences will impact our audience.
My mission in life is to help women lead more integrated lives and use their businesses to do more than just look at the bottom line. Historically women have struggled with doing work that pays the bills, but ignores more important issues, or doing work that matters, but not necessarily financially feasible. What we do is show them how to combine business skill with passion to help them create lives worth living and legacies worth leaving.
What kinds of people do you make the most difference for?
We work with women solely who have been in business from zero to five years. They typically fall into three categories – having a concept yet to be explored, within the first 12-18 months of operating a business (what you and I would consider to be a true startup), or in a growth or transition phase – three to five years.
What do you do that is the most effective?
Helping women launch, grow and give back. Giving back is an essential part of everything we do. When you launch or grow a business with giving in mind, the community has vested interest in your success because you were interested in theirs. Profitability and giving need not be mutually exclusive. The two actually go hand in hand besides being desperately needed in times like this. People are no longer interested in companies that are so concerned with making a profit, they deny everything else. They also know that the government is not the answer to everything that ails them. If we do not help each other, who will?
5) How does your story begin?
In 2000 my husband and I moved to the East Coast. Within six months a restructuring at his company eliminated his position and the dot com I was with went belly up. We quickly went from nice income to no income and on top of that I was pregnant with baby #3. We soon lost our only means of transportation and were homeless, but God kept our family together through it all. When we stayed in hotels, we took our computer out of storage and I started looking for anything I could do that would give us some income. I soon ran across a legitimate company and recruited over 1,000 others to work from home, supervising my own team of 150 and their sub-teams. Because it was commission only, it did not add up to a lot, but it definitely helped. Bryan soon gained stable employment and we moved into a home of our own. I had been in telecomm off and on since 1987 so I went back to work also. Bryan’s job required travel and mandatory overtime kicked in at mine. The last straw was when his flight got cancelled and I worked what turned into a twelve hour shift. We now had four children. When he made it home the next day, we both agreed something had to change so I turned in my resignation and never looked back.
I had helped people build businesses previously, but decided that if I did it again, things would have to be different. It was during this same time that I learned of the situation in Sudan and other challenges women were facing around the world including human trafficking, poverty, and others. This helped me draft the plan for Her Startup – a company that would help women launch and grow businesses that would do more than just look at the bottom line, but give back and make an impact on the world around them.
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