Pam Perry, PR Coach  

Show Notes

www.SynergyEnergyMarketing.com

• Featured Episode

  Ready for a Makeover? Dr. Stacia Pierce tells how to create a dream team to soar

  Pam Perry, PR Coach

  Date / Time: 7/1/2009 4:00 PM UTC

  Category: Business

  
  

  Many compare her to Oprah! Dr. Stacia Pierce is committed to helping ordinary women lead extraordinary lives. She is a best-selling author of more than 25 books and entrepreneur with several businesses.
  
  She is the creator of the Enterprising Women Network and the co-creator with her daughter of "Super Star Nail Lacquer." This "Beauty CEO" has had her innovative products featured in New York Daily News, Glamour magazine, and Ambassador magazine - and at the Oscar's, Grammy's to name a few.
  
  She understands "connections count" and "image matters" - so her ministry and businesses flourish thereby impacting thousands inspiring them to live their best life.
  
  

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• On Demand Episodes           39588          

  Original Air Date: 11/4/2009 5:00 PM UTC

  PR 2.0: Are YOU Tired of Being a Well-Kept Secret? Brand like a Super Star!

  This show will give you tips on how you can get known so you can do more of what you love and get on with your life. How to be a Branding Super Star! Guest Nancy Juetten is the DIY Publicity Expert!
  
  Nancy will give away copies of her e-book to call-ins. She is the creators of "Bye-Bye Boring Bio Action Guide."
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  • Tags:
  • publicity
  • social media
  • information production
  • Nancy Juetten
  • Pam Perry PR Coach
  No Comments

• Date / Time: 11/4/2009 5:24 AM UTC

  Meet Nancy Juetten

  
  

  DIY Publicity Expert

  Nancy Juetten
  
  
  
  From Desperate Housewife to PR Diva

  Nancy's public relations consulting, publicity coaching, and information products business started in February of 2001 with a desire to earn enough money to buy better groceries. Today, Nancy is fortunate to enjoy a full book of business with amazing clients with great stories to tell, and she is too busy to cook. She enjoys working with clients doing business in the "comfort and joy" niche whose products, services, or ideas one day have the magic to invite Oprah Winfrey's attention. Seattle Chocolate Company, Affirmagy, Olympic Hot Tub Company, and La Panzanella are examples.

  
  PR Expert, DIY Publicity Toolkit Author, and More

  Nancy invests most of her time in the media trenches to bring favorable, local media attention to the winning ways of a group of select clients across the Puget Sound region of Washington State. As an experienced, talented, and passionate publicist and storyteller, she knows who to call and what to say to capture the attention and interest of writers and editors around town and well beyond.
  

  She is also the author of the Media-Savvy-to-Go publicity toolkit that helps publicity-seeking business owners everywhere get seen, heard, and celebrated in their own backyards.
  
  Nancy writes a monthly "Media Savvy" newspaper column for the Puget Sound Business Journal, blogs about DIY publicity regularly at www.mainstreetmediasavvy.com, speaks often to audiences of publicity-seeking business owners, and teaches a very popular Publici-Tea™ workshop just about monthly that earns rave reviews.

  How Nancy's Qualifications and Career Experience Serve You:

  Getting phones to ring, creating media buzz, building credibility, and fostering collaborative, enjoyable relationships with clients, virtual staff, and the media are what Nancy's efforts are all about. Her high integrity, journalistic and enthusiastic approach to storytelling has helped build trusted relationships with many influential reporters and editors in the Puget Sound region and beyond. Representing the public relations and communications interests of some of the Northwest's leading organizations is an honor and a privilege.
  

  Before launching her business, Nancy invested a lot of years working in marketing/promotion/publicity positions at some of the nation’s leading fast food restaurants. She even worked as a marketing consultant for one of Seattle’s premier broadcasting companies. In this role, she gained an up-close-and-personal understanding of the power of television and radio to build business and buzz for companies of all sizes and types.
  
  For many years, Nancy spent most of her waking hours figuring out ways to help busy people get what they wanted quickly and affordably so they could get fast on their way. Those lessons still inform her work today.

  
  Five Things About Nancy That Might Surprise You:

  • As a nine-year-old, Nancy figured out how many licks it took to get to the center of a Tootsie Pop. She earned a certificate from the company president for her accomplishment, and she’ll never share the answer.
  •  
  • Nancy owns every O Magazine that has ever been printed and dreams of sharing a cup of tea with Oprah Winfrey one day to thank her for the positive influence she has had on her life.
  •  
  • Nancy ran a half-marathon the year she turned 40. She traveled 175 miles in training over three months leading up to the race, even though she had hardly run more than three miles at a time prior. The lessons she learned about how to apply passion, time, and discipline toward achieving big goals informs every move she makes as a business owner, wife, parent, and friend today.
  •  
  • Nancy's son Kyle says that if there were Olympic medals for cleaning and laundry, Nancy would earn the gold.
  •  
  • “The Success Principles” by Jack Canfield is among Nancy's favorite business books.
    

  Nancy's Education:

  Nancy earned Bachelor of Science degree in business administration with a marketing emphasis from California State University at Northridge. Here the seeds for a promising career in public relations and communications took root. She earned thousands of dollars toward her self-funded college education by entering essay contests and winning.
  
  http://www.brandingsuperstar.com

  • Tags:
  • publicity
  • pr
  • pam perry
  • nancy juetten
  • info marketing
  No Comments

• Date / Time: 10/29/2009 3:22 AM UTC

  No funds to publish right now? Do an ebook today!

  Ten Facts About eBooks   E-Books are digital files that contain all of the same information as a traditional book. You do not have to publish a traditional book to have an E-Book. E-Books are most commonly in PDF form. They are usually between 4-200+ pages. They are delivered to the reader by email or they can be viewed at your website. Readers can print out the book or read it on their computer. There are no printing or warehouse expenses. They can be written and delivered quickly to the audience. Changes and updates can rapidly be made. They are marketed through a variety of online and offline techniques.   We've just released a brand new course called "eBook 2 eRiche$"   This powerful new course will show you step-by-step how to create your very own e-Book , and make a ton of money selling it online...     Visit www.ebook2eriches.com for details now Pam Perry, PR coach & social media marketing expert Ministry Marketing Solutions, Inc.

  • Tags:
  • ebook
  • pam perry
  • ministry marketing s
  • ralph claxton
  • internet marketing
  No Comments

• Original Air Date: 10/28/2009 4:00 PM UTC

  New to Internet Marketing? Let this "Online Angel" Shalonda Gordon break it down for YOU!

  She says: As an on-line marketer, I have realized more then anything that we must have direction, a blueprint showing the way to success. The internet is so large that if you do not know what you are doing, you will end up broke and frustrated. I'm a strong believer in EDUCATION. If you are new to On-line Marketing and you want to jump into the internet and see where you end up.. feel free..smile.. Yet I have found a blueprint and yes this blueprint starts with education.
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  • Tags:
  • internet marketing
  • network marketing
  • affiliate marketing
  • shalonda gordan
  • pam perry
  No Comments

• Date / Time: 10/28/2009 12:35 AM UTC

  Meet Shalonda Gordon - Pam Perry's new Synergy Energy partner

  

  Shalonda Gordon

  I help network marketers create an income in Multi-Level Marketing using the internet..smile. We are at the perfect time for our industry. I love what I do, and would love to help you as well.

  
  I have watched Network Marketers use the same techniques to market TODAY.. that they used over 12 years ago. I realized the old ways would no longer work for me.. especially since I had worn my warm market of friends and family down over the past 12 years of different Home Based Businesses. At this moment, January 2009 to be exact, I decided to venture to the internet.
  
  The internet has become my "AH-HA" moment. The answer to my two major issues in succeeding in Network Marketing. 1. More money to market and 2. More leads to contact. On the internet we have access to millions of people every day.
  
  Once I joined the land of On-Line Marketers I noticed that many marketers (Like Pam Perry) were marketing their business and they were all the same. So I started investigating Attraction Marketing.
  
  Attraction Marketing is the answer to a successful Network Marketing Business. This style of marketing allows the marketer to build a list of relationships that will follow them through out time.
  
  I strive to help on-line marketers find true direction toward financial success in this industry. Once you add the off-line habits with the on-line exposure, there are no limits to how successful you can become.
  
  Learn the blueprint to on-line success
  
  http://www.theonlinemarketingangel.com
  
  
  http://www.BrandYourBestLife.com
  Pam Perry is on board with this!!!
  
  Meet us on Facebook too and of course, Twitter & the Nings...and join the team where success comes with EASE...not frustration!
  
  
  
  • Tags:
  • internet marketer
  • online angel
  • pam perry
  • shalonda gordon
  • synergy energy
  Comments (1)

• Original Air Date: 10/21/2009 4:00 PM UTC

  LEAP! 101 Ways to Grow Your Business with Stephanie Chandler

  I just love this lady! She knows her stuff and writes books that shares what she knows! "LEAP! is filled with golden nuggets and should be on every entrepreneur's desk!" --T. Harv Eker, #1 New York Times best-selling author of Secrets of the Millionaire Mind
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  • Tags:
  • business owners
  • social media
  • marketing
  • authors
  • entrepreneur
  Comments (1)

• Date / Time: 10/21/2009 5:10 AM UTC

  Meet Stephanie Chandler

  

  

  Biography

  Stephanie Chandler is an author of several business and marketing books including 'LEAP! 101 Ways to Grow Your Business' and 'From Entrepreneur to Infopreneur.' She is also founder and CEO of Authority Publishing, which provides custom book publishing and author marketing services for business, self-help and other non-fiction books.
  
  A frequent speaker at business events and on the radio, she has been featured in Entrepreneur Magazine, BusinessWeek, Inc com and many other media outlets. Stephanie resides near Sacramento, California and is also mom to an active toddler son. She can proudly sing… Read more

  Growth Strategy #51: Be Innovative

  By Stephanie Chandler 
   
  When I first met Allen Fahden, I knew right away that he was someone I wanted to know better. He has creativity coming out of his pores. You can practically see the wheels turning in his head as he concocts ideas. Here's one that just might inspire you too.
   
  Allen Fahden wrote a book, Innovation on Demand, but he didn't have a publisher. So he took it upon himself to print 10,000 copies of his book and was left with no money to market it. In a radical departure, he decided to use his own book's methods for creating innovative ideas to develop his marketing strategy.
    
  Opposites Create Opportunity
  One of Fahden's major innovation techniques involves putting an opposite spin on what people expect. To sell his book, he first asked the question, Where are books sold? Answer: Bookstores.
   
  Then he asked, What's obvious about bookstores? Answer: They're getting bigger and have more titles.
   
  Finally, he asked, What's the opposite of a huge bookstore with thousands of titles? Answer: A smaller bookstore with only one title.
   
  The result of this inquiry? Fahden opened a one-book bookstore in downtown Minneapolis. His theory is that once you create your opposite idea, make everything else follow the norm. With this in mind, here's how he set up his store:
   
  1. Big bookstores have many departments, so Fahden's one book bookstore had many departments. The store mesmerized visitors with thousands of copies of only one book, Innovation on Demand, in thirteen different departments: Art, Architecture, Anthropology, Psychology/Self-help, Business, Sports, Religion, Travel, Philosophy, Humor, Technology, Law and Fiction & Literature.
   
  2. Big bookstores have names and slogans, so Fahden called his bookstore READdundant: The bookstore that repeats itself over and over again redundantly, repetitively and tautologically. His slogan proudly declared: "More books? Hey, we like the one we have."
   
  3. Big bookstores have liberal return policies and customer service, so Fahden's had a liberal return policy. "If for any reason you are not completely satisfied with your book, it would be cheerfully exchanged for any other book in the store, your choice."
   
  4. The store's top ten bestsellers list featured Innovation on Demand in all ten positions.
   
  5. The cash register gave change only in rare two-dollar bills (the opposite of most money).
   
  6. If anyone wanted a book signed by the author, they would get an extra two dollars back. "My signature devalues the book," Fahden would explain.
   
  7. When the store had a sale, Fahden would select several copies of the book and raise the prices.
   
  8. When doing readings in the store, Fahden removed the consonants from the book. He claimed with vowels only he could read the entire book aloud in ten minutes.
   
  9. You can't make this up: More than 50% of the books sold from the Psychology/Self Help section.
    
  Two days after opening, City Business featured ReadDundant on the front page ("New Bookstore Opens Anew"). On day Four, three network TV stations featured the store on the evening news. Then came radio interviews, NPR; major market newspaper stories, all on the front of sections; and even network television and the BBC.
   
  Then, People Magazine gave the bookstore a full color page; a rare exposure to 35 million readers for a first-time author with a different way to promote. At the center of the photo, a sign that captured the personality of the one book bookstore: "Shoplifters Welcome." Incidentally, during the store's three year run (until they condemned the building), no books were ever stolen. But just after the People article, somebody stole the sign.
   
  By using his own opposite innovation methods, Allen Fahden gained more than book sales and big publicity. His efforts resulted in speaking and consulting opportunities as well. 
   
  I view Fahden's story as a challenge. How can you do the opposite? How can you get outside the box for your industry and shake things up? How can your business end up getting profiled in People Magazine?

   

  Copyright (C) 2009 by Stephanie Chandler
  Excerpt from LEAP! 101 Ways to Grow Your Business

   

   

  

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  • Tags:
  • entrepreneur
  • business info
  • synergy energy
  • pam perry
  • stephanie chandler
  Comments (1)

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