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Three Common Misconceptions Families Have About Eldercare Options

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Manhattan Chamber of Commerce

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On July 29, my guest will be Joanna Leefer.  Joanna has been as a senior care advisor/advocate for over 10 years.  She is the founder of ElderCareGiving, a service that finds and gets the best care for aging loved ones. She writes a monthly column on eldercare for the Community Newspaper Group, has a bi-monthly blog on senior issues and speaks to professionals and families. Her book Almost Like Home: A Family Guide to Navigating the Nursing Home Maze was featured in Jane Brody’s New York Times column for two weeks running. 

Joanna has both personal and professional experience in elder care. She was the primary caregiver for both her parents in their final years, overseeing them through home care, assisted living, nursing home care and hospice care.  She worked for FRIA, New York City’s foremost advocacy organization of the elderly for over 5 years. 

Joanna is the Program Committee Chair & Recording Secretary for the East Side Council for the Aging (ESCOTA), and is a member of the Affordable Housing Committee for the New York City League of Women Voters. She received an MBA from Long Island University and a Geriatric Scholar Certificate from the Consortium of New York Geriatric Education Centers.

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