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Marketing Technology

Edge of the Web Radio


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Edge of the Web Radio, sponsored by the Marketing Technology Blog, discusses online marketing, search engine optimization, pay per click, inbound marketing, conversion optimization, analytics, email marketing and social media marketing strategies.

On-Demand Episodes

Douglas Karr was interviewed recently on WIBC after they read his article on crisis communications at the Marketing Technology Blog. Doug is the CEO of DK New Media, an Indianapolis, Indiana based agency that works with clients... more

Social Media and Children – There's certainly enough concern about this subject to not only warrant a show on the topic, but truly an ongoing conversation. Social Media use by teens, unfiltered communication, is the cause of a huge... more

If there were another colleague in the world that matched my excitement for marketing technology, it's Scott Brinker. I'm ecstatic to do this interview and help promote the amazing conference that Scott has launched - MarTech. Get your... more

How Quickly Are You Responding To Your Online Leads? Imagine walking into Nordstrom's to look at shoes, only to be shoved out the door and told you'll be contacted in 24 to 48 hours. Now imagine this happens to ALL Nordstrom's... more

How do you get web visitors to come back or make a purchase? If you've been listening to the show this year, we have taken a long look at some pretty important topics in the areas of online marketing. Recently, we've been talking... more

Some people hate forms. In fact, nearly everybody hates forms. Fill this in, give me your details, do not pass go until you've told me you mother's maiden name. How rude! When you are pumping time and resources into designing your site,... more

Well, you've done it. You crossed that line, committed a budget to digital marketing. So you have your paid ads, your SEO, your Social Media – all running. Now that you upped your game, laying out more and more avenues in... more

So, you have set up a PPC campaign and now you're waiting for the leads to roll in…but they are not! Didn't you get sold on the fact that this will get you right in front of your prospects? Wasn't this supposed to be raining leads by now?... more

We talk about numerous strategies that can help your business succeed online, but we don't often bring a spotlight on our own client success stories. Well, we thought it would be great to do just that, as we are talking about Paid Ad... more
Show Extras