s a former sales manager, trainer and veteran salesperson, Judy Hoberman has created a company that finally addresses the gender issues and differences that affect corporate America. Her company Selling in a Skirt goes beyond a standard training program—it presents a method, a philosophy and a way of life for the next generation of winning sales women. Judy’s objective is to change the culture of sales teams so they are more effective at addressing the differences between men and women—both in the workplace with each other and in the field with their clients. She is committed to helping women in sales to use their own gender-based talents to make more sales; to help male managers recruit, train, and retain female sales professionals; and to teach both genders how to sell to the lucrative female market. Let's not forget, we are all in sales—selling our most valuable commodity...ourselves.
Judy has created a suite of workshops, seminars and coaching programs that complement her highly successful book Selling in a Skirt. Thirty years in sales has given her both knowledge and a sense of humor about gender differences that can cause communication to break down. Judy’s humorous stories about how men and women sell, manage, recruit and supervise differently will enlighten you about how both genders can support each other's successes in a productive way.
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