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Amy Kaczmarek, Director of Annual Giving Programs at Dominican University, has prior experience with The Rotary Foundation of Rotary International, UNICEF, and Wellness House in Hinsdale, Illinois. During her career, she has gained knowledge about using a variety of methods, approaches, and means of communication to reach diverse audiences with an “ask” for support. Tracking data and measuring results have been critical to her success at Dominican, and she has presented at local and regional conferences on segmentation and other strategies for bolstering an annual appeals.
Marketing talk radio for Higher Education and Fundraising.
Marketing can be a challenge and seem like a mystery at times. Marketing is a science not a mystery.
Learn how to achieve greater results from your marketing as Mike & Christy, interview experts and authors to discuss effective marketing strategies specifically for Higher Education & Fundraising and take the mystery out of your marketing.
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