Our Terms of Use and Privacy Policy have changed. We think you'll like them better this way.

Shel Horowitz - Strategies in Guerrilla Marketing

  • Broadcast in Marketing
Managing Change

Managing Change


Follow This Show

If you liked this show, you should follow Managing Change.

  "It's the 21st Century, and many marketers are operating in a 20th Century mode. Shel Horowitz, in 'Grassroots Marketing,' moves them into this new century while covering all the bases and providing budget-minded marketers with the wisdom that they need to compensate for their lack of funds. Best of all, he does it with warmth, clarity and lots of real life examples. His book should be mandatory reading for anyone with a small business or the dreams of succeeding with one. Lots of people want to be guerrilla marketers.

His peers and colleagues say it all...

"I always love reading what Shel has to say. He is an expert in this field. Time and experience count!"
—Carolyn Howard-Johnson, author of The Frugal Book Promoter

"Outstanding toolkit! Every author can profit from these practical, low-cost tips and techniques to sell and promote their books!"
—Marisa D’Vari, author of Building Buzz:

Contact Shel Horowitz at shel@principleprofit.com and on 413-586-2388 http://www.grassrootsmarketingforauthors.com/

Join Ronald and guest Shel Horowitz on Wednesday February 13th at 7:00 PM to discuss Strategies in Guerrilla Marketing for the Author.

Blog Talk Radio: http://www.blogtalkradio.com/managinglifeschanges
Listener dial-in number: 01-347-843-4378
Ronald M Allen Host/Producer