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In this episode of the Launch Ladies online marketing cafe, Meredith and Jasper cover how to use social media to attract paying customers into your community.
The episode starts with a question about how to run Facebook contests. Meredith and Jasper talk about Gro Social.
For the entree, the Launch Ladies explain how to track and measure who is accessing your site through social media - so you can be sure to attract the right customers and give them the right informaiton at the right time.
Finally, the Launch Ladies address the myth that overall numbers are the most important thing to measure - and talk about how to engage your community and why that is important.
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