Lance Armstrong's LiveStrong Global Cancer Campaign Series 2009

Lance: "We’re building a global movement, and we’re going to win.”

Is Lance Armstrong on the Road
to Rocking a ‘Stache?

He will be if Lance Armstrong Foundation CEO Doug Ulman has any say in the matter. On today’s debut of the LiveStrong Global Cancer Campaign Series, Doug chats with Adam Garone about cancer-awareness efforts in Adam’s home nation of Australia – where Lance is making his return to pro cycling.

In 2003, Adam co-founded Movember, a charity event to help raise money and awareness for prostate cancer. As an emblem of his efforts, he grew a bushy mustache. By November 2008, the annual event had grown to include blokes around the globe.

“I’ll make you a deal: Since I’m a cancer survivor and since my dad had prostate cancer, I’ll [grow a mustache],” Doug tells Adam. “I’ve never rocked a mustache, so I’ll do it in ’09.”

“And we need to get Lance on as well,” says Adam.

“Exactly. I figure if I can do it, I can convince him. It’s the off-season, so that’s a good time,” says Doug.

Adam is the first is a series of cancer-awareness bloggers who will be interviewed on the show. Next month, Lance himself – to kick off the U.S. leg of his campaign – will chat with American bloggers here on BlogTalkRadio. After that, the world’s greatest bicycle racer is off to Belgium for the Tour of Flanders (April 5), then onto France for the Tour de France (July 4-26). All the while, Lance will be bringing his cancer-awareness-raising conversations with local bloggers to BlogTalkRadio.