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Similar to the old Alka Seltzer television commercial that prompts you “to try it, you’ll like it,” which itself has experienced a renaissance in recent years with perpetual “D” List actress Kathy Griffin reviving the catch phrase that first gained popularity in the 1960s and early 70s, Blog Talk Radio represents a renaissance of the old snap, crackle and pop medium of our collective pasts. But is a Blog Talk Radio really that different from traditional radio in terms of successfully gaining and keeping an audience’s interest? To better understand how these seemingly different worlds converge through the exciting realms of social media and in particular the conveniences of Internet-based radio, I am pleased to welcome new media guru Alan Levy the Founder of Blog Talk Radio to talk about both the differences and similarities of creating a successful radio program in the Web 2.0 world.