Joe Langen  

(Vigo Herb market)

JOE: Good morning Calliope.
CALLIOPE: Good morning Joe. How are you today?
JOE: Fine. Yesterday I talked with you about getting serious about the business aspect of writing.
CALLIOPE: Was that just talk or did you do something about it?
JOE: I did something. First I signed up for two workshops through Score in Rochester on Writing a Business Plan and Marketing on the Internet.
CALLIOPE: Good start. anything else?
JOE: I started looking for what I could find on Internet marketing in the obvious place, the Internet.
CALLIOPE: What did you find?
JOE: Lots of things, mostly advertising for expensive programs. I started wading through some of the offerings.
CALLIOPE: Did you reach any conclusions?
JOE: No. I felt overwhelmed and had to take a break.
CALLIOPE: And then?
JOE: Then I looked through my bookshelf to see if I had anything useful.
CALLIOPE: What did you discover?
JOE: Steve Weber's book Plug Your Book: Online Book Marketing for Authors, which I read a while ago. I realized that most of what I have done so far to market my book was based on his excellent suggestions. I started reading it again and found a treasure trove of ideas I did not explore before. I'm excited about the find. Talk with you tomorrow.