Simon Mainwaring, Author, We First & CEO, We First Branding

We're excited to bring you an exclusive preview of Simon Mainwaring's (@simonmainwaring) new book! 

 

 

It's called, "We First: How Brands and Consumers Use Social Media to Build a Better World," and available tomorrow (June 7, 2011). [watch video tralier for the book]

 

 

This is Simon’s first book, and it presents a new vision for the role of the private sector that lays out a practical and actionable plan for how brands and consumers use social media to create a partnership that provides sustained prosperity for business and our world.

 

 

 

 

Simon has received over sixty international awards at the Cannes Advertising Festival, the One Show (U.S.) and the British Design & Art Direction Awards, among others. He studied Law and Fine Arts (1st Class Honors) at Sydney University and lives in Los Angeles.