TVOT Live - Andrew Solmssen EVP Schematic 1/29/2008 - Tracy Swedlow on Blog Talk Radio

Host Name:	Tracy Swedlow
Show Name:	TVOT Live - Andrew Solmssen, EVP, Schematic
Date / Length:	1/29/2008 7:00 PM UTC - 1 hr
Description: h:11270 s:143050	Tracy Swedlow, editor-in-chief of itvt.com, interviews Andrew Solmssen of Schematic during our hour about interactive TV advertising and what makes a well-designed and effective ad. He will give us great examples about what works and what doesn't and discuss the changing landscape of advertising across platforms.

Tags:	itv itvt television interactive advertising

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TVOT Live - Andrew Solmssen, EVP, Schematic