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Donna Maria interviews Dave Kerpen, author of "Likeable Social Media," a small business's guide to leveraging social media to win new customers, gather valuable feedback, and increase the bottom line.
About Dave Kerpen
Dave Kerpen is the cofounder and CEO of Likeable Media, an award-winning social media and word-of-mouth marketing firm. Dave and his wife and COO Carrie have transformed theKBuzz (founded in 2006) into Likeable, 1 of Facebookís Top 65 Preferred Developer Consultants as well as the only 3-time WOMMY Award winner for excellence from the Word of Mouth Marketing Association (WOMMA). Dave has been featured on CNBCís ìOn the Moneyî, ABC World News Tonight, the CBS Early Show, the New York Times, and countless blogs. Dave is backed by a team of social media thought leaders who collectively have managed over 250 accounts on Facebook and other social networks, for brands such as Verizon FiOS, 1-800 Flowers.com, Neutrogena, Uno Chicago Grill, The Pampered Chef, and Heineken.
Why You Should Tune In
Tune in to learn more about the secret to successful word-of-mouth marketing on the social web by being likeable.
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