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Using Podcasts to Market your business

  • Broadcast in Business
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Idea Balloons

Idea Balloons

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I love listening to podcasts.  Some of my favorites are NPR's Fresh Air with Terry Gross, Mane Talk, and Car Talk.  Each podcast covers a variety of topics that range from societal matters, hair and car maintenance.  Each podcast is engaging and I come away learning something new or sometimes I'm just entertained.  I'm hooked.

Have you considered adding a podcast to your marketing strategy?  Here are some reasons you might want to consider it:

Excerpt from Ebony's "Idea Balloons segment on the "U Need to Know w Frank Knapp" on WOIC 1230 AM, Columbia, SC.  (originally aired 6/10/11)

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