Flo Selfman is a public relations consultant and a proofreader-copy editor, wearing two hats as she runs two companies: Selfman &Others (PR) and Words à la Mode (editing, with writer-editor Roberta Edgar). She has created and implemented numerous campaigns for celebrities, theater productions, arts festivals, books and authors. Her awards include "Best Book Tie-in Award" from Book Publicists of Southern California. Flo has been president of IWOSC--Independent Writers of Southern California--since 2003.
In short, Flo is a PR expert who has a special relationship with writers. In this half hour, we'll ask how Indie authors can get the best bang for their buck when it comes to PR. What should we invest in and what can we do for ourselves?
Join us for what promises to be a very enlightening 30 minutes!
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