Bonsu Thompson is a media and marketing producer, former editor-in-chief of the Source magazine, creative consultant for MTV2, and a self-described cultural engineer.
He helps his clients such as Hennessy, and Beats by Dre find the missing note and deliver it to the people they want to serve.
He does this through designing marketing campaigns that fit seamlessly into the lifestyles of the audience his brands are trying to reach.
We can learn a ton from Bonsu's experiences, in particular his approach to keeping a pulse on how to best serve his clients.
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