Empowering Women Drives This Mother-Daughter Team Business

Interview with Irene and Margo Gianos of Honestly Margo

We love inspirational start-up stories at Home Business. And Honestly Margo is inspirational with wisdom beyond the years for any young entrepreneur thinking of starting their own business. Honestly Margo (www.honestlymargo.com) is a bath and beauty brand, built by a mother-daughter team that began from a young girl’s dream to create a business based upon inspiration, belief, and persistence. Irene & Margo Gianos have woven their business to stand for a strong women sisterhood, celebrating women's ability to be empowered, have confidence, and know that anything is possible.

Richard “Capt’n” Henderson and Sherilyn Colleen interview this mother-daughter team. They provide great start-up advice for entrepreneurs of any age as they carve out a strong niche in a tough competitive market.

Subjects discussed in podcast include:

• Introduction to Honestly Margo
• The inspiration that sparked Honestly Margo
• “Riches in Niches” – how Honestly Margo carved out strong niche in competitive market
• Challenges in getting Honestly Margo launched
• Social media connections in building a strong brand centered on sisterhood and female empowerment
• How to make ecommerce product fulfillment work

Episode Sponsor: Safety Technology * www.HelpDefendPeople.com

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