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From 6999, hit 5999, then 4999,3999, or even 2999, this year, the domestic low-cost notebook market, wave after wave of war. After several laptop battery rounds of World War II, low-priced laptop and battery has been hit: channel complaints constantly increasing number of complaints. Coupled with unusually hot recently fired a "mobile CPU suspected fraud" incident is to allow low-cost notebook worse ... ...

Channel resistance

Early introduction of 3999 yuan Xinlan notebook, a low-cost notebook market Shaoqi domestic war. "Price butcher" Shenzhou flew into the challenge with INTEL and AMD platforms were launched two 3999 laptop and batterys.

Shucu on the eve, when the number of first-line brands have to reposition itself in 6999, when low-priced laptop and battery, it shines. Unexpectedly, only a week, this low-priced been completely renovated.

HP, Lenovo, DELL also joined the low-cost battle group, a lower-cost 5999 yuan notebook. A few days later, Founder, Tsinghua Tongfang, HEDY, TCL have the price to 4999 yuan against.

Domestic low-cost BTP-44A3 notebook market, the more the flames of war burn more prosperous, Shucu unprecedented. Activated low-cost low-end consumer market, war, low-cost laptop and battery war at the same time exasperated channel.

Shucu later, a certain brand of notebooks in the inventory on behalf of the South China this year, the total Shucu when we suddenly discovered a hard busy summer, 5,000 less than its low-cost laptop and battery not only failed to make money, hand, lose a lot.

In recent days, the reporter learned from multiple sources notebooks, although the low-cost notebook market this year, did the fire of a Shucu, but confusing, with the low-cost laptop and battery sales increase, channel profits are not known for Some low-cost laptop and batterys or even in huge losses, with the channel's words, "sold more afford to lose more impossible."

According to sources revealed that some brands price of 6999 yuan of profit notebooks to the channel 400 yuan BTP-42C1 (different brands and models of models differ profits), 4999 yuan notebook up and down about 200 yuan, 3999 yuan less than the profits of notebooks to the channel to 50. laptop and battery prices go down more, the lower channel profits.

"3999 yuan notebook to our channel profit is 49 dollars, it is only the margin, if the user called to get the goods in the city, the cost of 49 yuan for just enough delivery." Notebook of a channel in South China, said: "This is something notebook, follow-up need a lot of maintenance costs, coupled with store employees and store a variety of expenses, if the mere only sell low-cost laptop and batterys, can only be down the drain. 4999,3999 notebook, can only attract the eye and arouse more consumption persons. "

For the low-cost BTP-63D1 notebook market is more than a potential 34 markets, dealers are not involved. "The reason is very simple, despite the low-cost notebooks in the 34 regions are more market, but vendors to profit is too low, the regional market front longer, costs increase, the channel is at a loss. Plus notebooks this year, the price one day a change in too risky. high risk and low returns, no channel is willing to do something. "channel for a laptop and battery complained.

According to some sources say notebook, some models of low-cost notebooks, manufacturers simply do not give channel Fandian. "A lot of times, channels are filled by sales take Fandian to maintain profits, a number of models of low-cost notebooks are not even Fandian, who is willing to sell?"

News channels past few days, found on the notebook, due to low profits, low-cost laptop and battery, repair rate is high, Shucu after the low-cost notebook BTP-52EW notebook channels, "resentful" sentiment is increasing, and even some laptop and batterys store counters removed from the low-cost public notebook.

Reporter visited the city in the computer was found, except a few one or two brands, the majority of 5000 the following notebook brand in the market has been hard to find a trace. This Shucu 4999 when the overwhelming contrast.

User query

Once this year on the market emerged in a number of low-cost notebooks, consumers already have misgivings. The recent "Mobile CPU suspected of fraud" worse and worse, consumers low-cost notebooks are also increasingly strong voices of doubt.

In recent days, this reporter visited the large computer market in Guangzhou and found that very few low-priced notebook is interested. In a notebook store, despite the painstaking efforts to persuade consumers to shop, its own brand is absolutely no problem, but TravelMate 240 consumers just do not appreciate it. "In the past, when to buy low-cost laptop and battery, and my heart beat on the straight pimple, and now even more convinced that 'a price of a sub-sub-goods'."

"Originally by the end of the retail market is the low season, the most recent issue of frequent exposure laptop and battery directly affect sales of notebooks."天河电脑城three supermarket a laptop and battery dealer said, "In the past day, at least be able to sell more than 20 laptop and batterys, these days can only be sold 4-5 units. "

In the Pacific Computer City, a dealer working at the scene to a consumer disassemble, "Now consumers have low-cost laptop and battery with tinted glasses to see that there must be tricky, low-cost machines inside. Had to earn a low-priced machine is not money, so go on how amazing Zhenlei ah. "

Had intended to buy a laptop and battery in South China University of Technology Mr Wang said: "I used to see around and some students bought a 4999 laptop and battery, they would like to buy, now, buying confidence hit. Even the brand-name PC falsification, I really do not know what kind of notebook trustworthy. "

Prior to that, in the domestic consumer market, notebook growth is very rapid. According to CBIResearch survey, the first two quarters of 2005, the domestic BTP-60A1 notebook market over the previous year grew more than 30%, of which the individual consumer market, more than 80% growth in notebooks, which to a large extent due to a high proportion of low-end personal the consumer market growth. Now, the problem of the increase in notebook computers, sales of low-end notebook market will also suffer a fatal blow.

Users of low-cost notebooks are not created in a day challenge. Previously, the channel has repeatedly exposure of some manufacturers to use a variety of ways to reduce costs, the media have repeatedly disclosed. According to channel sources laptop and battery, notebook LCD largest component can be divided into three levels, the first two grades of up to 30 U.S. dollars price difference, the first grade and third-difference of up to 50 dollars. It would seem that only the LCD on, you can save the cost of 80 U.S. dollars.

In the sheet, using 8-layer PCB board with a 4-layer PCB board, of which there are price differences. These are the hidden injuries, the Consumer imperceptible, while the manufacturers are able to save a small fortune in costs.

"The 'mobile CPU suspected fraud' case the user has been challenged on the low-cost laptop and batterys into the till." Channels, said a laptop and battery.

Increase in complaints

9999,7999,6999,5999 always burn from the 4999, 3999,2999 or even this year, the domestic notebook market, the price of war has not stopped one day. Prices to a strike it is low, but the quality of the notebook has doubled.

Now, on the "notebook quality" seen everywhere: "leakage",BTP-58A1 "Diaoqi", "problem batteries" "The problem Power", "recall" ... ....

The nearest one-year terms: a Japanese brand of external memory modules serious flaws, a Taiwan-based brand of leakage events, HP's battery recall incident, IBM's power to recall the incident and so on; In addition there are many can claim to Events are also caused to consumers is not a small loss and injury to notebook quality.

The reporter learned from the largest laptop and battery repair network in Guangzhou understand that now, 6999,5999 notebook repair shown a growth trend. "By next year, there will be more and more into the maintenance of the ranks of 4999,3999 notebook." The person in charge Huang Min said: "Because most of about 5,000 low-cost notebooks are available this year, manufacturers generally have one-year warranty wait until next year, there will be a low-cost laptop and battery repair peak. "

Shipai opened in Guangzhou Golden Bridge used a new notebook market, is responsible for notebook repair technicians, said the recent case of a new notebook maintenance is increasing, and the maintenance of items from the screen, keyboard to the hard drive, motherboard, etc. variety. "Most non-human quality of notebook accessories, there are many out just after the warranty period on the TravelMate 220 quality issue." A maintenance employee said.

This reporter has learned, in the consumer and the manufacturer's representations of the products in question, "how to judge quality laptop and battery and notebook quality problem how to define" and is the most difficult to solve, although related to consumer's rights have been standardized, but now look at to continue to refine enough, it seems useless.

Note: in 2005 the various notebook brands in the domestic market of low-cost notebook computers:

The beginning of the end of 2004 -2005, Lenovo, HP, DELL laptop BTP-43D1 and batterys were introduced 6999 yuan.

In February 2005, put forth by introduction of 3999 yuan notebooks.

In March 2005, Lenovo, HP, DELL laptop and batterys were introduced 5999 yuan.

In April 2005, launch of the Shenzhou-INTEL and AMD platforms respectively, two 3999 laptop and batterys.

2005 May-June, Founder, with the side, purple, seven-up to 5999 yuan notebook price cuts 4999 Yuan.

In June 2005, launch of Shenzhou-6 were 4999 yuan and 4880 yuan notebook.

In July 2005, the Great Wall launched 4999 yuan notebook.

In July 2005, Lenovo introduced a low-key joint Coca-Cola 4999 yuan notebook.

In August 2005, TCL launched 4998 yuan notebook.

In September 2005, DELL laptop and batterys launched 4999.

In September 2005, put forth by 2999 notebooks available for sale.