The Great Writers Publishing Series: How To Get the Most From A Publicist & Reap the Benefits

N. Kali Mincy Coach for Writers interviews Publicist Ufuoma Otu to discuss PR strategies that create bestsellers.

Tune in to the show to find out:

• What PR firms do—and don’t do.
• What you can do in today’s economy to improve book sales and increase your visibility.
• Five things you should do and have to ensure you get booked on radio and TV and featured in top periodicals.
• The difference between publicity, marketing, and advertising.
• The risks involved with not hiring a PR firm or publicist.
• What all authors should expect from a good publicist.
• How to ensure you’re choosing the PR company—and one that has the relationships it claims to have.
• What you can do to maximize your relationship with your publicist.