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The Reiss Profile in Gamification Design

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With special guest Jonathan Peters, PhD (www.jonathanpetersphd.com)

The Reiss Profile is used wherever there is a need to improve human efficiency. This core assumption is the starting point for the professional application of the Reiss Profile in Gamification.

Professor Dr Steven Reiss' theory of the 16 basic desires provides explanations for the greatest complexities of the individual personality.

The16 fundamental aspects of the Reiss Profile provide a tool to capture a person's basic desires on an individual level and sums up what is important in their life, what they ‘really’ want, and what their real performance level is.

Hear insights and strategies from Jonathan's recent weekend with Dr. Reiss at a Reiss Profile Master Cerification workshop.

About Jonathan Peters, PhD:

Jonathan Peters, Ph.D. Is an international speaker and writer. He has spoken before audiences from Melbourne, Australia to Augusta, Maine. His specialty is marketing and customer experience, helping audiences improve identify what motivates their customers and learn how to speak toward those motivators.

Jonathan has authored four books, including Cavemen Can’t Market, the first the Caveman Trilogy. He has also ghostwritten 31 non-fiction books.

Jonathan is also an adjunct professor at the University of Nevada, Las Vegas where he instructs senior-level business majors.

Connect with Jonathan at www.jonathanpetersphd.com.

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