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Why Gamify? Getting the Most Out of Your Employees

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Gamification Talk Radio

Gamification Talk Radio

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Why Gamify? Getting the Most Out of Your Employees

With Special Guest John Findlay, Founder of Launchfire which builds gamified promotions and training programs.

In this episode of Gamification Talk Radio, you can expect to learn more about how gamification helps combat the challenges of modern corporate trainers. We'll show you what kind of results gamified training can draw, and discuss the future of corporate training.

Monica and John will discuss:

  • How to design gamified training programs so they're not just another quiz game
  • The future of gamification in training
  • Real life examples of the results he and his company have you been able to get using gamification tactics to fill shopping carts, pack restaurants, sell stuff and teach people

And best of all… they make it fun to do all this stuff!

About John Findlay:

John is a serial entrepreneur.

His background is in corporate training – training management and leadership – and like many of us was concerned with the level of dry, boring training that was being delivered.

Launchfire was founded in 1999, about a decade before gamification was a buzzword. Over time, their clients pushed their focus from advergames to gamified promotions and training, where they've found great success.

Launchfire has done gamified promotions for brands like Ford, Kia, Cracker Barrel, Sobey's and KFC; and developed gamified training programs for companies like Tylenol, Telus and Dell.

Connect with John at jfindlay@launchfire.com

 

 

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