With Special Guest Jonathan Peters, PhD – International Speaker and Author on Influence and Motivation
In this episode of Gamification Talk Radio, we’ll be discussing 16 motivators and how you can use them to reach and engage your “players”
We have to be motivated to play games. But what motivates you probably doesn't motivate your target players. In fact, you may actually be pushing them away with your game design.
Monica and Jonathan will give you:
Dr. Peters applies the 16 Motivators to business and training applications. His focus has been customer and prospect engagement, and his insights will help you ensure your target audiences not only play, but stay engaged in training and development.
About Jonathan Peters, PhD:
Jonathan Peters, Ph.D. Is an international speaker and writer. He has spoken before audiences from Melbourne, Australia to Augusta, Maine. His specialty is marketing and customer experience, helping audiences improve identify what motivates their customers and learn how to speak toward those motivators.
Jonathan has authored four books, including Cavemen Can’t Market, the first the Caveman Trilogy. He has also ghostwritten 31 non-fiction books.
Jonathan is also an adjunct professor at the University of Nevada, Las Vegas where he instructs senior-level business majors.
Connect with Jonathan at www.jonathanpetersphd.com.
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