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Exploring A Market For Your Franchise

  • Broadcast in Business
Franchising And You

Franchising And You


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One of the most difficult management challenges facing franchisors is defining franchise territories in a way that minimizes cannibalization, but doesn’t leave the market underserved. Franchisors who do this well set their franchisees up for success.

This week on Franchising & You, Sherry Sanchez, Principal at Retail Solutions discusses the most effective way to explore a market for franchisees exploring a market or for franchisors considering and/or entering a new market.

Franchising & You airs LIVE every Saturday at 9:30 AM ET / 8:30 AM CT with each segment available on-demand.

Franchising & You is powered by Franchise Foundry and sponsored by FranFundSpadea Lignana and Retail Solutions.