Public Speaking: People in many different capacities have a fear of speaking in public. Public speaking is a required skill; from performing live in concert to conducting live television interviews. Presentation, preparedness and being versed on a variety of topics and current events will aid an artist for their “moments” in the public’s eye.
Etiquette: Whether it is dinner with a label executive or lunch with Oprah Winfrey, basic etiquette and manners are what will ultimately provide the basis for character judgment. You never have a second chance to make a first impression. Polish and shine are provided for the artist and we equip them with social interaction skills. It is what makes the difference between a rock and a diamond.
Vocal Care / Technique: Observe the pristine care a professional musician gives to his or her instrument, be it a saxophone, a conga drum or a guitar. The quality and care for the instrument is directly related to the quality and efficiency of the performance. Talent is the medium. We instruct and encourage the artist to treat the voice as an instrument and practice the proper techniques of vocal use and vocal care.
Travel / Touring: Every artist hopes to go on tour and have direct consumer contact in a variety of markets. The artist is provided with helpful hints. Advice is given on packing, touring and travel to provide an artist with basic knowledge to facilitate both national and international touring and avoid major mishaps, confusion and cultural faux pas.
Photo Shoots / EPK: In today’s market, one cannot overestimate the importance of creating exciting visuals for the artist. In an era of audiovisual explosion, capturing the right image is of the utmost importance.
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