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Indie Lady A Chats With John Scherer

  • Broadcast in Business
Indie Lady A

Indie Lady A


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John Scherer founded his computer education firm more than 20 years ago and is one of the most mild-mannered pitchmen around. John was determined to create his own instructional vid-eos to teach new computer owners the popular computer sys-tems of the day starting with DOS (disk operating system) and Lotus.
Unfortunately or fortunately his videos weren’t selling well at retail stores. John reluctantly became an infomercial star in his shows because he couldn't afford to hire actors for his TV ads. This be-ginning gave him an opportunity to become known as The Video Professor.